Maree —
marée, French for tide.
Ocean-sourced clean beauty. Marine collagen, hyaluronic acid, pearl, red algae, 24K gold.
Founded in 2022 in Pasadena, California by co-founder Alice Tsu. 64 pieces across under-eye patches, retinol + collagen serums, acid pads, K-beauty toners, hair masks, lip plumping, acne care. Dermatologist-tested. Paraben-free, sulfate-free, phthalate-free, cruelty-free. Amazon #1 in Under-Eye Gel Patches and Facial Polishes. Shop TODAY 2024 Best Budget Hair Serum.
Five marine actives, five tides.
Each Maree formula is anchored on one or more of these five ocean-sourced actives. Concentration varies by SKU; ingredient names appear in plain English on every product page.
PASADENA
Built in a cosmetics aisle.
Maree appeared in 2022 after a shopping trip that changed me. I walked through a department-store cosmetics aisle and felt everything was generic — synthetic, over-marketed, identical. I'd been working in product design and logistics for years; I knew the supply chain was capable of more.
I sketched out Maree on the way home. The idea: ocean-sourced actives, clean formula, accessible price, no theater. Marine collagen, hyaluronic acid, pearl, red algae, 24K gold — backed by peer-reviewed research, formulated without parabens, sulfates, phthalates, and never tested on animals.
Three years later, Maree is the Amazon #1 Under-Eye Gel Patches and #1 Facial Polishes by review volume, with the Shop TODAY 2024 Best Budget Hair Serum recognition. Over a million customers in the United States alone.
— Alice Tsu, Co-FounderPasadena · 2022 · marine clean beauty.
Designed and operated from Pasadena, California by Alice Tsu and team. Maree is positioned as accessible luxury — science-backed actives at $12-$30, sold direct (imaree.com), through Amazon, and now via Shopify Collective at Curated Sense.
The catalog runs 64 SKUs across eye care, facial treatments, exfoliating pads, toners, moisturizers, hair masks, and acne care — 375,997 units in stock across our channel. Heavy volume, careful formulation.
Twelve pieces from the tide.
24K Gold Anti-Aging Eye Patches
$12.99
Retinol & Collagen Anti-Age Cream
$22.95
Glycolic Acid Exfoliating Pads
$24.95
Milky Rice Hydrating Toner
$12.99
Purple Mask for Blonde Hair
$24.95
Hyaluronic Acid V-line Lifting Mask
$29.95
Biotin & Collagen Hair Growth Complex
$12.99
Instant Eye Smoother Balm
$24.95
Keratin Mask for Damaged Hair
$24.95
Redness Soothing Azelaic Acid Serum
$12.99
24K Gold V-Line Lifting Mask
$29.95
Lash & Brow Growth Serum
$12.99What's in, what's out.
Maree publishes its formulation policy on every product page. Here is the brand-level ledger — verified against on-label declarations.
Honest questions.
Things people actually ask before buying.
Who founded Maree, and where?
Maree was founded in 2022 in Pasadena, California by co-founder Alice Tsu, whose background is in product design and logistics. The brand operates as MAREE LLC, with public business filings showing the Pasadena address. The name marée is French for tide — chosen to evoke the rhythm and restorative power of the sea. Source: imaree.com / Our Story page + LinkedIn-verified founder profile.
Where is Maree sold? Is it in Sephora or Ulta?
Maree is sold direct-to-consumer at imaree.com, on Amazon (where it is the #1 Under-Eye Gel Patches and #1 Facial Polishes by review volume), and through Shopify Collective on retailers including Curated Sense. The brand is not currently stocked at Sephora, Ulta, or Anthropologie based on public listings — verify directly with the brand if a specific retailer matters.
Is Maree cruelty-free or Leaping Bunny certified?
Maree publicly states it is cruelty-free and does not test on animals. Based on a public certification search, the brand is not currently listed in the Leaping Bunny or PETA directories — meaning it makes the cruelty-free claim under its own attestation rather than via third-party audit. If third-party certification is a deal-breaker, verify before purchasing.
What's actually in the formulas — clean to what standard?
Maree publishes paraben-free, sulfate-free (SLS/SLES), phthalate-free on every formula. Most SKUs are also fragrance-free or naturally-scented. The brand is not EWG Verified or B Corp certified, so 'clean' here means the brand's own free-of policy rather than a third-party clean-beauty standard. Hero actives include marine collagen, hyaluronic acid, pearl, red algae, 24K gold, glycolic acid, retinol, niacinamide, and bakuchiol.
Does the marine collagen actually do anything?
The peer-reviewed evidence on oral marine collagen for skin elasticity and wrinkle depth is mixed but generally positive. The 2025 American Journal of Medicine meta-analysis of 23 RCTs found a small-to-moderate effect on skin firmness and a small effect on wrinkle depth, with most positive trials being industry-funded. Topical marine collagen — Maree's primary use — has more limited data; the molecule is too large to penetrate the stratum corneum intact, but smaller peptide fragments may have surface-level humectant effects. We cover the full evidence base in our journal article on marine collagen.
How does the price tier ($12-$30) make sense for the actives listed?
Three reasons. (i) Direct-to-consumer + Amazon scale — no department-store middleman markup. (ii) High inventory turn — Maree moves significant volume (we hold 375,997 units across 64 SKUs), which lowers per-unit overhead. (iii) Concentration calibration — actives are at clinically-relevant but not maximalist doses; a $200 prestige cream typically charges for the brand and packaging, not the molecule. The math works at $12-$30.
Three long reads.
Primary-source-cited deep dives from the Maree journal.
Marine Collagen — What the Peer-Reviewed Evidence Actually Says
23 RCTs reviewed in the 2025 American Journal of Medicine meta-analysis. PMC + Wiley Journal of Cosmetic Dermatology + Dermatology Research and Practice. The honest case for marine collagen, including the industry-funding caveat.
Ingredient HistoryHyaluronic Acid — A 1934 Discovery, Now in Your Skincare
Karl Meyer + John Palmer's 1934 Journal of Biological Chemistry isolation. 1954 structural paper. 1970s ophthalmic surgery use. Modern topical role. PMC + AAD-cited.
Ingredient ScienceSeaweed, Algae, and 'Blue Beauty' — Marine Bioactives Explained
Green / brown / red algae. MAAs as natural UV filters. Sustainability questions. Cited against PMC reviews + ScienceDirect 2024 patent review + NOAA references.
Marée. French for tide.
Ocean-sourced clean beauty. Made for daily rhythm.
Shop the Tide → — Curated Sense · Casa File No. 037 · Maree · 2026
