Davines DEDE Shampoo Gentle Daily Use Shampoo 250mL

The DEDE Difference: Red Celery Extract

The DEDE line is enriched with Red Celery extract, sourced from the farm of Mr. Giancarlo and Mr. Doriano Pozzatello in Orbassano, Turin, Italy, as part of the Slow Food Presidium initiative. This extract is naturally rich in mineral salts, which help remineralize the hair fiber, promoting strength and vitality.

Key Benefits

• Gentle Cleansing: Specifically formulated for frequent washing, respecting the delicate balance of the scalp and hair.
• Lightweight Hydration: Provides necessary moisture and conditioning without adding weight, making it perfect for fine or easily weighed-down hair.
• Softness and Shine: Leaves hair incredibly soft, shiny, and easy to comb, improving overall manageability.
• Sustainable Sourcing: Features high-quality, sustainably sourced ingredients from Italian biodiversity.
• Zero Impact®: Packaged using renewable energy and materials to minimize environmental impact.

How to Use

Apply a small amount of product to wet hair, gently massage into the scalp, and rinse thoroughly. Repeat the application if necessary. Follow with DEDE Conditioner for optimal results and enhanced detangling.