DRESSED WITH A PURPOSE
ProjectCapri is a youth-driven streetwear label built around the idea that what you wear is a statement. From hand-finished leather pieces to raw denim and precision accessories, every drop is designed to move, to speak, and to outlast the season.
Based in the culture, not the mainstream — Capri makes clothes for people who already know.
PRJCT
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Bottoms · Tops & Layers · Accessories
BUILT FOR THE STREETS,
WORN BY THE YOUTH
The name ProjectCapri isn't just a label — it's a declaration. Every jacket, every chain, every raw-edge denim cut is part of a larger project: designing clothes that give back energy to the streets that inspired them.
The "Save the Youth" ethos runs through every stitch. Leather that develops character with age. Denim cuts that defy trends. Accessories crafted to be passed down, not discarded. This is fashion with a memory.
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THE CHAIN IS THE STATEMENT
From the VVS-inspired hardware of the VVS Wallet Chain to the minimal Running Man Card Holder, the Capri accessories line brings street edge to every outfit. Worn on the hip, the wrist, or clipped to denim — these pieces finish the look.
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Street Style · Culture · How to Wear It
The Story Behind ProjectCapri: Youth Culture & Street Identity
What does it mean to "Save the Youth" through fashion? We break down the Capri ethos from leather to denim.
READ →How to Style Leather Pants: The ProjectCapri Street Guide
Five ways to wear the Capri leather pieces — from day looks to night-out fits that earn the second glance.
READ →Wallet Chains Are Back: The Accessory Revival by Capri
From '90s nostalgia to contemporary street style — why the wallet chain is the finishing piece every fit needs.
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