Founded 2002 by Nelly · Celebrating Every Curve
Apple
Bottoms
The original hip-hop fashion brand built for women with curves. Bold silhouettes, premium fabrics, and the legacy of Nelly's cultural vision — now featuring the exclusive Latto Collection.
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The Latto Collection
Big Latto × Apple Bottoms
Grammy-nominated rapper Latto brings her unapologetic energy to the Apple Bottoms legacy with an exclusive collaboration that blends her signature bold aesthetic with the brand's curves-first design philosophy.
The Latto Collection includes OG Mid-Rise Skinny Jeans, tailored bottoms, and statement tops — each piece carrying the cultural weight of two icons who refuse to be boxed in.
Since 2002
Born from a beat, built for the culture
"Apple Bottoms was designed for girls with the curves."
When Nelly launched Apple Bottoms in 2002, he created the first major hip-hop fashion label designed specifically to celebrate women's bodies — not fit them into a mainstream mold. The brand quickly became a cultural icon, synonymous with early 2000s R&B and hip-hop style and the conviction that fashion should move with you.
Over two decades later, Apple Bottoms has returned with a new era: the same curves-first DNA, updated silhouettes, premium materials, and collaborations with the next generation of culture-makers.
Since 2002
Over two decades of curves-celebrating hip-hop fashion heritage
Founded by Nelly
Created by the multi-platinum rapper who put curves on the cultural map
Latto Collab
Exclusive designs from Grammy-nominated rapper Latto
Premium Construction
Leather bombers, velour sets, and premium denim built to last
FAQ
Know before you shop
Who founded Apple Bottoms?
Apple Bottoms was founded in 2002 by multi-platinum rapper Nelly. The brand was created to celebrate women with curves — a direct response to a fashion industry that wasn't designing for the full diversity of women's body types.
What is the Latto Collection?
The Latto Collection is an exclusive collaboration between Apple Bottoms and Grammy-nominated rapper Latto (formerly known as Big Latto). The collection includes OG Mid-Rise Skinny Jeans and statement pieces that blend Latto's bold personal style with Apple Bottoms' curves-first aesthetic.
What sizes does Apple Bottoms carry?
Apple Bottoms is designed with curve-inclusive sizing in mind. Specific size availability varies by style — check individual product pages for size ranges. The brand has historically offered extended sizing across its jeans and bottoms line.
How do I care for Apple Bottoms leather pieces?
For leather jackets and leather-trim pieces, spot clean only with a damp cloth and leather conditioner. Store on a padded hanger away from direct sunlight. Do not machine wash leather garments.